How it BeganVadals History
From humble beginnings in a small shed at Moorooka in 1987, Vadals has grown to become Queensland's foremost supplier of dry goods & packaging to the food industry. Vadals is a 100% Australian company, owned and operated by the Raper family. We are committed to customer service, bringing innovation to the marketplace and offering an extensive range of quality products. Vadals success over the years has been earned by adhering to good old-fashioned values, like exemplary customer service, fairness and integrity. At Vadals we take pride in our name, in our products, in our people and in everything we do. |
Allan Raper, Sharon Fronis, David Raper and Jacob Fronis |
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Family Owned AustralianWholesaler to theFood Industry
We offer over 4000 product lines to the industry and direct to the public, both at our shop in Richlands and here via our online store. For our commercial customers, we have a team of sales reps and distributors statewide - who can recommend the best products for your business, provide ongoing after-sales support and share their many years of industry expertise. From Northern Rivers to Cairns, Vadals network of distributors include Toowoomba Butchers Supplies, Cairns Food Processing Supplies, Central Qld Butchers Supplies & Pacplus Wholesalers Rockhampton. Require a product you can't find elsewhere? Vadals sources products from around the world through our association with the iKON buying group. Industry leading companies throughout Australia and New Zealand unite under the Ikon brand and with combined purchasing in excess $150 million annually, our buying power means unbeatable prices for our customers.
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Dedicated Sales Team
Superior customer service is the bedrock Vadals was founded on and it’s what distinguishes us from our competitors. As such we only hire the best and most dedicated sales professionals, who are passionate about the food industry and who are committed to providing ‘10/10’ service. The Sales Rep Team at Vadals share decades of expertise and experience and are specialists in the fields of retail butchering, food service, packaging, industrial protein processing and machinery.
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Australian Packaging Covenant Org.
Of the estimated 3.4 millions tonnes of packaging that ends up in Australia’s landfill each year, just under half is currently recycled. Yet the Australian Packaging Covenant Organisation has set a target of NO packaging being sent to landfill by 2025. The number of signatories to this target stands at about 1000 and growing. |
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Employee Spotlight
Jacob Fronis Assistant Manager - Purchasing & Customer Service Jacob got a start in the family business straight out of high school, receiving inwards goods in the warehouse for several years before becoming 2IC in the warehouse. He then made the leap over to the sales team where he serviced the retail butchery trade, before taking over the food-service packaging portfolio with our distributor network. Jacob then took on coordinating operations and ensuring the different departments work as one cohesive unit. Jacob has recently ventured into customer service & purchasing, becoming Assistant Manager of the two departments. And just like his grandfather Al Raper, Jacob has a keen interest in thoroughbreds and Racing Queensland. |